06Blog

Ideas, structure and interfaces.

Practical guides for business owners: choosing a website, reading a quote, getting found on Google and by AI assistants. The articles are written in Italian.

Illustration: an AI assistant's answer citing a few websites as sources

GEO & AI

GEO (Generative Engine Optimization): how to get found by ChatGPT and AI

What GEO (generative engine optimization) is and what a business can do to appear in answers from ChatGPT, Gemini and Google's AI Overviews.

10 novembre 2026 · In Italian

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Illustration: a search results page with a missing result and a magnifying glass

03SEO

Your website doesn't show up on Google? How to get it indexed and found

Your site doesn't appear on Google or sits at the bottom of the results? The most common causes, how to get it indexed and how to turn visits into enquiries.

3 novembre 2026 · In Italian

Illustration: a website quote with the main items ticked and highlighted

02Quotes

Website quote: what it should include and what to ask before signing

How to read a website quote: the items that must be there, the ones often missing and the questions to ask before signing.

20 ottobre 2026 · In Italian

Illustration: a website built from a generic template next to a custom website, shown on smartphones

01Websites

DIY website or professional website: what really suits your business

A DIY website or one built by a professional? Hidden costs, limits and the cases where DIY is genuinely enough. A practical guide for business owners.

6 ottobre 2026 · In Italian

07The next step

Where do we begin?

A first conversation helps clarify needs, goals and how we can work together.

01Tell me about your projectFor businesses and professionals looking to develop a web project.02Propose a collaborationFor agencies, creative studios and freelancers interested in working together.